Our Case Studies

Showcasing our successful projects and client partnerships across various industries

Qualitative : FGD

AI Ethics & Adoption Intelligence Across ASEAN

Global Technology Enterprise + International Foundation | Duration: 5 Months | Markets: 6 ASEAN Countries

Methodology: Multi-Country Focus Group Discussions (FGDs)
Coverage: Indonesia • Singapore • Thailand • Vietnam • Philippines • Malaysia
Sample Achievement:
  • Number Participant: 180 Stakeholders (30 per country) | 100% Target Achievement
  • Type of Participant: AI Professionals (40%) | Government Officials (30%) | Educators (30%)
  • Seniority: 42% C-Suite/Director | 38% Manager | 20% Specialist
Timeline: 6 Month Project
Marketing Communication and Brand Value

Strategic Marketing Communication & Segmentation for Cybersecurity Provider

International CRM Technology Provider | Duration: 3 Months | Market: Indonesia B2B

Methodology: Comprehensive B2B Marketing Intelligence Survey
Sample Achievement:
  • 300 IT Professionals surveyed
  • Target Profile: IT Security Teams (CISOs, Security Managers, IT Heads, Security Analysts)
  • Industries: Cross-sector (Banking, Manufacturing, Retail, Healthcare, Government, Tech, Others)
  • Company Size: Enterprise (45%) | Mid-Market (35%) | SME (20%)
  • Response Rate: 42% (significantly above 25-30% industry benchmark)
Research Focus Area:
  • Messaging effectiveness & pain point priorities
  • Vendor evaluation criteria & trust signals
  • Communication style preferences by segment
  • Information consumption behavior & preferred channels
Timeline: 3 Months
Marketing Communication and Brand Value

Strategic Marketing Communication & Segmentation for CRM Provider

International CRM Technology Provider | Duration: 6 Months | Market: Indonesia B2B

Methodology: Comprehensive B2B Intelligence Survey
  • 300 Respondent Survey
  • 30 IDI
  • 15 Business Matchmaking
Coverage: Financial Services (Banking, Insurance, Fintech), Retail & E-commerce, Manufacturing, & Distribution, Healthcare & Pharmaceuticals, Telecommunication & Technology
Sample Achievement:
  • 285 Enterprise Decision-Makers surveyed
  • Respondent: IT Heads (45%) | Sales Directors (30%) | Business Development (25%)
  • Company Size: Enterprise (60%) | Mid-Market (40%)
  • Response Rate: 38% (above industry standard of 25-30%)
Timeline: 3 Months